In today's reality, when there are many brands/products around us, when many companies offer sophisticated services, it becomes the main task to present our brand or product as quickly, clearly and impressively as possible.
And the art of presenting your brand in a unique and impressive way is the best way to make a lasting impression on your audience.
If you have a brand or create a product and want to achieve more success, then this masterclass is for you!

The master class will be presented by Lana Lagvilava

CBA (Certified Business Administrator) - Free University and GIPA, certified trainer, training and development manager of TIME company

The master class is intended for them
 Who has a brand and wants to introduce it to a wide audience
 Anyone who is involved in the service industry and/or sells services as a product
 Someone who creates a product and wants to highlight its features in an impressive way

Topic of the master class:
 Importance of impressive brand/product presentation for success
 Defining the concept and meaning of the brand
 The need to define brand values, mission and visions
 Getting to know the top five global brands
 The importance of engaging communication channels in brand/product presentation - effectiveness of verbal and non-verbal communication, use of aids
 Importance and Analysis of "Five Question Strategy" to Impressively Present Brand/Product
 Peculiarities of presenting the service as a brand or product
 Defining our brand values, mission and vision
 Analyzing the features of our product to present it in the best possible way
 Difference between brand presentation, branding and storytelling
 Analyzing the practical significance of brand presentation - what are the difficulties associated with brand presentation and what are the positive aspects

Duration: 3 meetings (12 hours)

Format and structure of the master class
- Along with the discussion of theoretical material, the training includes practical cases, discussions, group assignments, where the participants will work and define all the characteristics necessary for the success of the brand/product.

Registration link: https://rb.gy/973uh8 

Upload date: 2024-01-30